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Company Overview:

Credential Direct is an online trading platform that makes it simple for do-it-yourself investors to take control of their investments with confidence.

At just $8.88 per trade, we make DIY trading easy and affordable, regardless of account size or activity. We’re also always ready to help you make the right move at the right time. Our platform features powerful trading tools and valuable resources, and you have access to a team of knowledgeable client service representatives.

With deep roots in the credit union system, you can rest easy knowing that you’re investing your money with a partner that cares. Our community values set us apart, and have made Credential Direct the partner of choice for Canadian credit unions and their members. Not a credit union member? Not a problem. In true cooperative fashion, our services are available to all Canadians.

Ready to become a DIY trader?

Open an account today

scorCard Rank:74% - 4th of 14 Firms Service Level:GOLD Firm
2 hours to respond
#2 - 2012 Brokerage CER Rating

What's New:

The Credential Direct site has a new look that gives you a simple and personalized experience to help you build your financial future with confidence.

Our easy to navigate and design friendly platform provides you with the right tools at your fingertips, providing reliable information when you want it. Based on your trading experience, you’ll receive a personalized experience that guides you to the resources that are most relevant to you.

Do-it-yourself doesn’t mean you’re on your own. Visit our enhanced knowledge and support centres, along with our blog, The Ticker, for investing know-how along with helpful tips and strategies for traders of all levels.

Explore the new Credential Direct.

Surviscor Awards:

#1 Online Brokerage Firm for Service - 2014 Surviscor Online Discount Brokerage Review

Surviscor Honours:

Q3-2013 scorCard
1 - Sub-category honours
Q1-2013 scorCard
2 - Sub-category honours

scorCard Overview:

Credential Direct continues to be one of the leaders in online brokerage in Canada. Credential Direct remained in 4th place with the expansion of the number of account applications available online. Credential Direct offers both investors and traders equal access to robust market information, planning tools and 'model portfolios' which allow investors to choose and re-balance portfolios when and if needed.